An established 8-figure seller has been trending at a decent ACoS of 8-12% and was looking for ways to increase sales. When doing a deep dive into their metrics, we identified a placement modifier that could be adjusted and then built a strategy to take advantage of that modifier. By successfully implementing a specific bid and placement strategy, their ACoS went from 11.79% in February to 3.62% in March – all while top-line sales increased month over month.

A seller launched a line of wellness products on Amazon and had a soft first month of about $7k in sales. Though we usually take on clients that have a bit more sales history, the seller had outstanding listing content, deep inventory, and a commitment to seeing their line succeed on Amazon.

We put a series of foundational campaigns in place, targeted top of search and high visibility for the brand, and built on early sales to expand keyword sets, ad types, and other programs. As a result, sales scaled quickly, with a growth rate of 2200% over 90 days.

A seller in the grocery space had an Easter-specific product and about ten days to sell a container’s worth of inventory. With no time to lose, we performed targeted keyword research, identified a core of key terms to push aggressively, suggested a change to the title that would help with indexing, and went to work.

By carefully allocating our ad spend, we were able to use under $2500 in ad spend to drive over 1769 units and over $56000 in product sales.

A large jewelry manufacturer had a stagnant Amazon account and wanted to reestablish a presence on the platform. We evaluated their inventory, provided guidance on updating their content, and ran a broad range of advertising campaigns to try and identify their potential bestsellers.

Continuous focus on identifying and building those best performers resulted in two achievements:

• No individual SKU sold more than 5 units in July, but by December, they discovered a bestselling SKU moving over 1000 units per month, and dozens more SKUs selling significantly more than any previous period.
• Account sales went from $42k in July to $625k in December.